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Sharing economic system and sport, on the Padel Pattern Expo in Milan

On the Padel Pattern Expo in Milan the sharing economic system of the world of sport

As of current years, the padel in Italy it has proven stunning progress. The numbers referring to this sport in our nation are spectacular, particularly as regards the beginner world: based on the Italian Tennis and Padel Federation, padel would have reached virtually one million followers, whereas the variety of members can be near 70,000. In line with Playtomic’s International Padel Report, new padel gamers can be distributed over greater than 7,000 fields, with a progress which within the final two years has recorded a +289 %.

One other necessary determine comes from the variety of rackets bought in 2022 (880,000 towards 180,000 in 2019) and from Playtomic, the business’s main reserving app: one and a half million within the first half of the 12 months and with half of the golf equipment on platform.

Lastly, based on Playtomic’s International Padel Report, that of Milan is the second Italian province by variety of playgroundswith the capital alone boasting 138.

With these numbers in hand, we will say that padel is not only a easy trend, however an actual rising development from each viewpoint, able to attracting entrepreneurs and traders and this curiosity on the enterprise facet brings with it additionally technological innovation.

Innovation and the sharing economic system on the planet of padel

The 75% of padel gamers, whatever the stage of expertise on the sector, really feel the necessity to strive 2 to 4 rackets earlier than making a purchase order and the 71% of them strive the identical racket a number of occasions earlier than making the choice to purchase it. Then 7 out of 10 gamers would love to have the ability to discover check rackets straight on the taking part in subject, with out having to journey for assortment and supply. These numbers emerge from a analysis carried out by Turin startup Care on 350 beginner padel gamers in northern Italy and in addition inform us loads concerning the gamers’ shopping for habits and their relationship with the game.

“The necessity of gamers right this moment will not be solely to have the ability to strive the racket earlier than shopping for it, however to seek out it straight on the taking part in subject, with out having to attend or journey for assortment”, he says Michael Remino, co-founder of Care, one of many startups which can be bringing innovation to the world of sport and specifically the sharing economic system to the world of padel. The truth is, the startup provides an modern answer to permit gamers to strive rackets before you purchase themhowever above all to seek out them straight on the taking part in subject due to the set up of a wise locker put in inside sports activities golf equipment.

“The world of sport has modified loads in recent times. the habits of sportsmen have modified a lot that we’ve seen the delivery and explosion of recent racket sports activities, to start with padel. In all of this, nonetheless, there’s one fixed: the problem for athletes to seek out what they want within the locations the place they go to play sport right this moment and that is the place Care comes into play”, continues Remino.

Because of the set up of a Care Field, sportsmen and ladies have the chance to ebook prematurely and discover what they want within the locations the place they go to observe sport right this moment, be it one pair of dumbbellsa yoga mat or one padel racket.

“Our first reference market is padel and we’re able to carry innovation to this sector for the good thing about the gamers, however Care is not only padel and we’re able to carry the innovation of the sharing economic system to different disciplines as nicely, equivalent to health, the wellness, the pickleball or it ski. Briefly, we’ve no limits and we will not wait to carry a revolution to the sports activities sector”, concludes Remino.

Care brings innovation to the Padel Pattern Expo in Milan

Care Sport is an exhibitor on the Padel Pattern Expo in Milan, the primary Italian occasion fully devoted to the padel group. Care introduced its modern answer to the Padel Pattern Expo, from 13 to fifteen January, the place it was potential to preview and check out the primary Care Field, which is able to then be put in in one of many Padel Golf equipment in Turin.

Care additionally held an occasion on the Inspiration Hub throughout the Padel Pattern Expo entitled Padel from the participant’s facet: the companies between innovation, social and tools the place we’ll discuss innovation, the net and the world of apparatus for gamers.

The occasion was held on Sunday 15 January from 14.30 to 16.45, on the Inspiration Hub and will probably be divided into 4 moments the place numerous visitors will discuss concerning the phenomenon of public matches, the significance of social media for the diffusion of padel, innovation know-how with synthetic intelligence and at last the subject associated to racket critiques and trials.


Care is an modern startup based in 2020 by Paolo Capelli and Michel Remino. Care was pre-incubated in I3P, the incubator of modern corporations of the Turin Polytechnic. In 2022 he participated within the first acceleration cycle of WeSportUp, the game and wellness accelerator of the nationwide CDP community promoted by Sport e Salute.

Care was subsequently born to carry the world of sharing right into a sector that has by no means been tackled so far: sport. By means of the set up of a wise locker, Care provides athletes the chance to seek out what they want the place they like to coach right this moment. The primary two reference markets are padel and health/wellness, however there is no such thing as a restrict to the functions in sport that the Care venture can have.

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